DTC Developments: “Is Change Finally Coming?” BA Push for National Market to Ship Beer

Dear Client: “We think the time has come for there to be a national market for shipping beer from breweries to consumers,” said BA general counsel Marc Sorini in his annual CBC legislative update. “We’ve seen this market emerge in wine after a 20-plus year effort from the Wine Institute."  But, despite beer being heavy relative to its price, “there are breweries ... where the direct delivery model makes a ton of sense." And in states with  intra-state direct shipping