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Dear Client: Big, breaking news out of California: Reyes is getting Gallo’s commercial spirits and “select wines” in the state effective September 3 (these brands had formerly been with RNDC, which is shutting down in the state). The move represents Reyes’ official entrance into the wine category. (Note, Gallo has some wine brands with Breakthru, and those will remain there.) And indeed, there are some absolute wine juggernauts in this deal. Gallo is California’s fourth largest bev alc supplier, and
Reyes Snags Gallo Wine and Spirits Brands in California
Dear Client: Big, breaking news out of California: Reyes is getting Gallo’s commercial spirits and “select wines” in the state effective September 3 (these brands had formerly been with RNDC, which is shutting down in the state). The move represents Reyes’ official entrance into the wine category. (Note, Gallo has some wine brands with Breakthru, and those will remain there.) And indeed, there are some absolute wine juggernauts in this deal. Gallo is California’s fourth largest bev alc supplier, and
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