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Dear Client: The retailer panel at Constellation’s Gold Network Summit this week hit on some of those show throughlines we brought to you yesterday, including localization efforts to meet consumers where they’re at. But value, and consumers’ different perceptions of it, was the topic du jour for Constellation retailers. C-STORE CONSUMERS NEED DIGITAL VALUE. Last year, “was a tough year for the c-store customer, especially in the multipack side of our business,” Mary Mamalakis, executive director of category management for
Value is King for Gold Network Retailers
Dear Client: The retailer panel at Constellation’s Gold Network Summit this week hit on some of those show throughlines we brought to you yesterday, including localization efforts to meet consumers where they’re at. But value, and consumers’ different perceptions of it, was the topic du jour for Constellation retailers. C-STORE CONSUMERS NEED DIGITAL VALUE. Last year, “was a tough year for the c-store customer, especially in the multipack side of our business,” Mary Mamalakis, executive director of category management for
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