Dear Client: As one large wholesaler remarked recently: Drizly data looks a lot different than scan reads. That’s important, because the Drizly drinker skews younger, and often wealthy.  So what are people buying on the growing platform? We got you covered.  Drizly released its fourth annual Consumer Trend Report on Thursday, giving us a peek … Continue reading “What the Young People Are Ordering Online”

Dear Client: With so many SKUs and trends catching on so quickly, one has to wonder how distributors decide on which suppliers to bring on board nowadays? Well, we heard from some premier distributors on that very topic during a recent webinar put on by 3 Tier Beverages, which featured panelists like Jessica Muskey, VP … Continue reading “How Do Wholesalers Pick New Partners Now?”

Dear Client: When BBD spoke with A-B sales chief Simon Wuestenberg on their imminent October price hike earlier this week (which will be higher than the one they took in January), as well as the 4-cent per case equivalent freight and fuel surcharge, he shared that wholesalers generally wanted that increase and surcharge to happen … Continue reading “Wholesalers Grok A-B Hikes”

Dear Client: Celsius is on fire, and we’re not just talking about their “Heat” line.  We were able to snag Celsius chief John Fieldly on the horn after earnings to get the inside skinny. We wondered about run room (particularly in c-stores), as well as moves they’re making with their mostly beer-oriented network these days.  … Continue reading “Celsius is Rising”

Dear Client: Like anyone else, Anheuser-Busch is seeing surging input costs, and something’s gotta give, it says.  BBD got the scoop on a few measures they communicated to wholesalers last week in the face of the current “unpredictable, unprecedented external” cost environment.  A-B will combat said costs while protecting its ability to invest, sales chief … Continue reading “A-B Moves Jan. Price Hike to Fall, Implements 4 Cent-Per-Case Freight/Fuel Surcharge to Combat Rising Costs”

Dear Client: We asked a handful of top retailers about their big bev alc bets headed into summer. What trends and challenges do they see? And is spirits kicking beer’s butt — definitively?  Surprisingly, the big retailers we spoke with said they wouldn’t characterize spirits as slaughtering beer. In fact, many expect a strong summer … Continue reading “What Key Retailers See Headed into Summer”

Dear Client: Here’s a distribution deal for you that has sort of flown under the radar.  Earlier this spring, Clare Holdings, the parent company of Chicago Blue/Silver distributor Euclid Beverage, announced it had purchased TOPA Equities’ (Anderson family) beverage distributorships in the Virgin Islands. The haul of brands from the deal is significant, as TOPA’s … Continue reading “Euclid Beverage Parent Co. Purchased TOPA’s Virgin Island Distributorships”

Dear Client: April’s CPI read for alcohol at home was up 2.8%, higher than both March (+2.7) and last year (+1.7%), per Bureau of Labor Stats.  “Beer pricing was the strongest, with +5.0% Y/Y in April (from +4.1% Y/Y in March and +1.8% in 2021),” notes MKM analyst Bill Kirk.  Bill expects beer pricing “to … Continue reading “Beer Posts Strong Pricing in April”

Dear Client: Anheuser-Busch held their first in-person meeting — the Summer Spec-Tac-ular — with wholesalers in two years last week in hometown St. Louis, and they changed up the format a bit to mimic late-night talk shows, with Bob Tallett as David Letterman as he “interviewed” for two hours all of the top new or … Continue reading “A-B’s Summer Plans: Flex the Portfolio”

Dear Client: Brewers Association general counsel Marc Sorini covered Spirits’ concerted legislative push to snag “equivalency” wins – efforts to confer beer channel/tax benefits to spirits — across the country during his Craft Brewers Conference legislative update last week.   Securing tax cuts and or wider distribution of RTD products is a top priority of major … Continue reading “Charting RTD Tax Cut Scorecards”

Dear Client: At the recent Craft Brewers Conference, Datassential Senior Account Manager Kyle Chamberlin gave a rundown on on-premise trends, looking into what styles, flavor profiles and beer-related terms are drawing in consumers and winning the battle for menu real estate. Kyle utilized information from Datassential’s ReportPro research on food and beverage; the Flavor database, … Continue reading “What Are People Actually Drinking in the On-Premise?”

Dear Client: “We think the time has come for there to be a national market for shipping beer from breweries to consumers,” said BA general counsel Marc Sorini in his annual CBC legislative update. “We’ve seen this market emerge in wine after a 20-plus year effort from the Wine Institute.”  But, despite beer being heavy … Continue reading “DTC Developments: “Is Change Finally Coming?” BA Push for National Market to Ship Beer”

Dear Client: Anheuser-Busch InBev reported strong first quarter results for its global business this morning, highlighting double-digit gains in revenue (+11.1%) through a combination of volume growth (+2.8%) and revenue per hl growth (7.8%), while also delivering EBITDA growth of 7.4%. Turning to U.S. results, A-B did notch revenue growth in the first quarter, up … Continue reading “A-B Depletions Drop 5% in Q1, Covid Resurgence in January had an “Impact””

Dear Client: Supply chain issues shadowed an otherwise sunny Spring Distributor Meeting from Heineken USA yesterday. Chief Maggie Timoney wasted no time addressing the topic, stating that they’re in the midst of “unprecedented times, particularly with our Dutch portfolio.” The “biggest mountain” they have to climb is with “ocean freight coming across from the Netherlands.”  … Continue reading “Maggie: Despite Out-of-Stocks, HUSA Biz Still “Really Strong””

Dear Client: Dos Equis is launching a spirit-based RTD margarita, to launch this summer (June/July).  “The brand [Dos Equis] is flying,” Heineken USA CMO Jonnie Cahill told BBD, riding off  a “very successful wave of innovation,” like the Variety Pack and Lime & Salt offering.  The new 4-pack of 12 oz. slim can margaritas will … Continue reading “Dos Equis Tequila-Based RTD Margarita Debuts this Summer”