Beer Industry Dollars Still Strong

September 9, 2013Dear Client: While we've been reporting some dismal news lately for the U.S. beer industry, I thought I would dedicate this issue to some good news. As one reader wisely pointed out, while beer volumes are soft, revenue dollars are still pretty strong, and last I checked, you can't cash a case of beer at the bank. "Consumers vote with their pocketbooks and if their money is still in the industry then I conclude they have not left