Regarding Corona, Part Dos

Beer Business Daily burned up the phone lines yesterday asking beer execs across the country to talk freely and anonymously about Corona. We compiled the most interesting quotes here: WHY TWO IMPORTERS? One beer industry executive told BBD, "Barton was importing Corona mostly for California. It wasn't sold in eastern states because Modelo had to negotiate for the trademark rights in each state, because another brewery owned the rights to the name in the US. As production capacity came online