Alert, Beam & Budweiser Team Up

Two of the world's largest alcohol suppliers, Beam Suntory and Anheuser-Busch Inbev, have formed a partnership that includes a cross-merchandising program and a limited edition lager. Beginning this month, Budweiser and Jim Beam will "begin appearing together at bars and retail venues across the country" to capitalize on the "beer and a bourbon" shot occasion. The second part of this partnership is a new limited-edition collaborative brew called Budweiser Reserve Copper Lager. It is brewed with two-row barley and aged