SGWS Digs Deeper into Bev Alc’s Bright Spots

Dear Client:   Southern Glazer's Wine & Spirits svp of commercial intelligence, Zach Poelma, joined our colleagues on BeerNet Radio earlier this month to dive further into the wholesaler's inaugural "Raising the Bar" report. You can find our coverage of the report here. Recall, the report pulls from both the middle tier giant's depletion and distribution data as well as data from third-party providers like NielsenIQ and Numerator. Last month's report is the first of a planned biannual report series from