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New Belgium Workshopping a Hard Tea Line for Voodoo Ranger?

Dear Client: Given the overwhelming success of New Belgium’s Voodoo Ranger line, one can’t help but wonder how far they might extend that franchise. Since launching in 2017, the Voodoo Ranger family has been made up nearly exclusively of higher-ABV IPAs, though we have seen the line break away from its IPA focus before… remember Voodoo Ranger Devilishly Light Lager? But is it inconceivable to think the brand would ever take a crack at something beyond beer? The launch of

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