Bev Alc Marketers on Unlocking Consumers’ Attention in a Distracted World

Dear Client: It’s a tall order these days for bev alc marketers looking to grab consumers’ attention in a digital world where fast paced posts and videos mean their focus and attention move at a lightning fast pace. So how are top marketers able to break through?  On stage yesterday at the annual Making Moves event hosted by BREW and the Alliance for Women in Beer, several top marketers -- including Alex Pratt, founder of Good Boy Vodka; Lia Stierwalt,