Beer Business Daily – beer industry news and numbers

Latest IRI: Beer Off to a Healthy Start in 2018

Dear Client:Beer's first report card from IRI in 2018 ain't too shabby. Total beer dollars are up 3% for the latest four weeks to January 28 in IRI's multi-outlet and convenience channel.ALL BUT ONE SEGMENT IN THE BLACK. The category's low single digit growth can be attributed to a handful of segments. Leading the way was super premiums and imports, up 13.8% and 9%, respectively. But FMBs were on the verge of posting double-digit growth as well, up 9.4%. Craft

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