Miller Wrap-Up: Sparks and Leine’s Update

Now that we have some breathing room, let's go back to the Miller meeting in Vegas a few weeks ago and wrap up some loose ends. Everybody knows that nothing goes better before bedtime than an Oreo cookie dipped in Sparks. Thank you Minott for providing my bedtime routine. Sparks grew 40% in 2006, with 35k new placements and 28k new racks placed. The secret to Sparks is their separate sales force (you could spot them at the meeting because