Recent
Latest
Dear Client: Former Dallas Cowboys QB-turned-beer-marketer Troy Aikman, founder, and David Reny, CEO, of Eight Elite Light Beer appeared on Beernet Radio to walk us through the brand’s relaunch, the numbers behind a year of high double-digit growth in Texas (after a tough couple of years after Covid), and a discussion of having a strategic partner to scale it nationally. THE RELAUNCH, ONE YEAR IN. Eight relaunched in May 2025 with a new tagline (“lose the additives, keep the taste”),
That’s It for Schlitz
Dear Client: One of America’s most storied beer brands is officially reaching the end of the road. Multiple reports out of Milwaukee indicate Pabst Brewing Co. is ending production of Schlitz. But before the lights go out completely, Wisconsin Brewing Co. is giving the brand one last run, per Milwaukee Journal Sentinel. That’s an incredible end of a beer brand that was once the No. 1 beer in America, until an ill-advised reformulation and ad campaign derailed it in the
beernet studios
Where inspiration and insight meet.
Join us at the 2026 Beer, Wine & Spirits Summit for two days of networking, education, and fun, elevating your business and career.
