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Dear Client: Molson Coors CEO Rahul Goyal and CFO Tracey Joubert ran down the state of the union at the Barclays Global Consumer Staples Conference this week. Almost a year into his tenure, Rahul leaned on familiar themes, including the portfolio’s move toward beyond beer, local execution, and the value of value brands. But he and Tracey also cited “moving faster” as more recent points of difference. They also shed incremental light on brand and investment plans. Read on. TRANSFORMING
Boston Finds Its Next Chief Marketing Officer in Samsung Electronics America CMO
Dear Client: Just about half a year after former CMO Lesya Lysyj left the company, Boston Beer is announcing Allison Stransky to the Chief Marketing Officer role, effective October 12. She’s an outside-industry choice. Allison comes directly from Samsung Electronics America, where she is vice president and CMO, overseeing “corporate marketing and communications, Big Data, AI-led transformation, sustainability, and citizenship.” (She’ll be with her current employer through the end of the month.) Prior to that she spent a half-decade at
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