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Dear Client: The dramatic collapse of the second-largest wine and spirits distributor, RNDC, within the span of a year is definitely among the top 5 of stories we’ve ever covered in these pages — maybe in the top 3 (after Inbev purchase of A-B and Molson / Coors merger). And while nobody enjoys a post-mortem, we believe it’s important to investigate and discuss how this happened, and as an industry, perhaps look inward in an honest way. To that end,
World Cup Boost Taking Shape for Beer
Dear Client: Beer’s been banking on a boost from the World Cup, and roughly one-third of the way through the tournament, it’s clear there has been some lift. How do we know? Well, we talked with the man who monitors and compiles the industry’s “most comprehensive data set.” That man being Beer Institute chief economist Andrew Heritage, and that set being the trade org’s STR database, which covers nearly 90% of U.S. beer volume across the on- and off-premise. So,
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