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Dear Client: In our coverage of the highest-profile vodka sports drink players, which we’re calling the hard “ade” category, there’s one player we haven’t yet detailed: Vodkade. That brand is rapidly expanding across the country with an A-B-centric lineup of wholesalers, a band of industry vets (from A-B to Beatbox, and with help from Countermeasures Corp), and an eye toward flavor innovation. Vodkade director of business development Doug Mars spent 26 years at Anheuser-Busch. His co-architect, Tom Gorczyca, is another
Hemp, Taxes, Healthcare: The Big Points for NBWA Legislative Conference
Dear Client: We caught up with National Beer Wholesalers Association brass this week on BeerNet Radio to figure out what big issues are on the menu for next month’s 2026 Legislative Conference in Washington DC, April 19-22. Turns out it’s a handful of things. First, NBWA CEO and president Craig Purser summed up the backdrop. “We’re watching, as you’ve talked about, the great convergence,” said Craig. “We’re watching all kinds of expansion. We’re watching big changes in the wine and
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