And Then There Were Three

First, some perspective. The beer industry in 2005 and 2006 has been rife with so many idiosyncratic ironies that I my neck is sore from all the wild turns and swings. It's almost as if every commonly accepted beer industry truth, passed down through the generations since 1933, has suddenly been inverted, so that the opposite is now the new reality. Just a few examples: Imports and crafts raise prices and consequently grow volume, while domestics lower prices and are