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Drizly Going Beyond Transactional Purchasing

Dear Client:    Pre-COVID, online alcohol sales accounted for about 1.5%-2% of total alcohol sales, way behind other CPG categories. Now with so many new users entering the space and the channel experiencing triple-digit growth, Drizly ceo Cory Rellas thinks that share will be in the 4%-6% range going forward.   "This is no longer a test-and-learn channel," Cory said during a recent webinar as part of Colorado-based Distillery 291 and LibDib's online virtual conference series geared towards liquor retailers on

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