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Do Aussie Wines Have an Image Problem?

Australian wines have been wildly successful in the U.S. in recent years, but there is a chance their luck is running out. Years of over-supply met with one of the worst droughts in recent history, a depreciating U.S. dollar and image problems have left the Australian industry scratching its head. Can Australian wineries improve their image with American consumers and make a comeback?We spoke with Stephen Rannekleiv, Vice President Food & Agribusiness Research and Advisory for Rabobank International via email

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