Control States Gain 3% in Volume Last Year

Dear Client:Volumes of spirits in control states grew 1.1% in January after a strong December and lapping tough comps of 6.8%, reports UBS Melissa Earlam based on NABCA data. Overall market growth in 2008 was up 3.1%, compared to growth of 3.9% in 2007. So why did Control states fair better than the data released by Dicus?Says Melissa: “Compared to the overall market, NABCA states over index the off-trade, which partly explains the better performance in this channel than the