Miles Teller and Fam Kick Off Bud Light’s New Voice at Super Bowl

Dear Client: Bud Light’s long-awaited return to a major campaign is upon us.  The brand previewed its new approach during the NFL playoffs with “The Bud Light Carry” spot, featuring a woman carrying five pints of Bud Light through a crowded bar (to the tune of the Notorious B.I.G.'s classic, "Hypnotize").  But its imminent, 60-second Super Bowl ad, “Hold,” kicks off the long-awaited new campaign from a truly grand stage.  It stars the wildly popular 30-something actor, Miles Teller, of