Who is new Boston Beer CMO, Jon Potter?

Dear Client:Boston Beer Company's announcement of a CMO has certainly been one of the most fascinating hires this year. The new guy, Jon Potter, hails most recently from Moet Hennessy USA, where he was evp of brands. As we understand it, the CMO position is a new one for Boston (or at least has no immediately contiguous precedent).So, who is Jon Potter? CBD actually has a direct sightline: Jon spoke at our Wine & Spirits Daily Summit last year. The