Power Hour Year-End Review

Dear Client:IRI's Dan Wandel and the Brewers Association are back with another goldmine of data on craft.CRAFT SALES WERE A BIT SLOWER IN 2015. Craft continued its streak of consecutive double-digit percent sales increase versus the prior year, but the increase was the lowest it has been in the past five years. The segment finished up with a 14% increase in 2015, which is a slight drop from the 15%-17% clips it had been achieving over the last three years