Odell Moves to Reyes and More In Illinois

Dear Client:  Odell is moving to Reyes' Windy City Distributing in Chicagoland, as well as a mixed bag of other distributors across Illinois. This news comes a couple months after their statewide distributor of three years, Breakthru, sold to the Hand Family’s Lakeshore Beverage (A-B) over the summer.   Recall that Odell and Deschutes were the largest brands involved in what was mainly a craft beer portfolio sale from Breakthru to Lakeshore [see BBD 08-13-2020]. Deschutes announced earlier this month that