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Jim Koch Says He Started Jim Koch Says He Started “Last Call” Op-Ed In December

Dear Client:As BBD reported this morning, The New York Times ran an Op-Ed by Boston Beer founder Jim Koch over the weekend. The theme: "Is it Last Call for Craft Beer?"You can read it here. But the gist is this: Craft brewers agree it's the best time in history to be an American beer drinker. "But we also agree that the horizon isn't so bright," says Jim. "After years of 15 percent growth, the craft sector is down to the

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