Craft Grows a Measly 2.6% Over Memorial Day

Dear Client:Yesterday, IRI beverage alcohol director, Patrick Livingston, sent out the bev alc "report card" for the Memorial Day holiday, including the weeks before and after the May 28 holiday, or the two weeks ending June 3.Apparently people aren't drinking craft while BBQing - or partying pool-side. The segment's growth during the holiday period was barely better than non-alc's (which was up 1.9%).Beer dollars were up 4.1% over the holiday, and volumes jumped 1.6%.But craft was only up 2.6% in