Cider and Root Beer Uncertainty Causes Cautious Outlook for Boston

Dear Client:Analysts on yesterday's Boston Beer earnings call were particularly interested in root beer's future, cider's woes and their new innovations' impact.One caller had a hard time comprehending why Boston adjusted their depletions growth guidance downward (to between 3% and 6% growth), considering the "fairly easy" comps coming in fourth quarter. CEO Martin Roper said they're projecting the most recent trends out over the next eight to ten weeks and the combination of cider slowdown and uncertainty of root beer