Singles Feeding the Occasion-Based Drinking Frenzy

Dear Client: Those of you who aren't listening to Beernet Radio, you're missin' out. This week we had Brian "BK" Krueger, Vice President/Business Development & Portfolio Strategy and Dave Williams, Vice President/ Analytics & Insights, of Bump Williams Consulting to talk about everything from the rise of single serves (especially 19.2 oz cans) to what's getting pruned on shelves, and more. The conversation centered around a common theme: Suppliers and retailers catering increasingly to occasion-based drinking.  SINGLE SERVE NATION. The