On-Premise Profile: Bikini’s Sports Bar

August 24, 2012Dear Client:Doug Guller founder and ceo of ATX Brands, which owns Bikinis Sports Bar and a couple of other bars, sat down with BBD to talk about his business. First, some facts: Bikini's has ten outlets in Texas, one in North Carolina, and one in Oklahoma. It does $13 million in sales, $8 million of which is alcohol sales, and 70% of that is beer. On average they carry about 30 beers at each outlet. Folks, this is