Did Miller Overpay?

After reflecting over the Independence Day over a few cold beers, and communicating with Truth Squaders who keep their Blackberry's on during the holiday, regarding the surprising acquisition of the McKenzie River Corporation brands, Sparks and Steele Reserve, by Miller for $215 million, we now have a deeper perspective for you to ponder.First, let's crunch the numbers: McKenzie River sells about 23 million case equivalents a year of both brands. Sparks sells about 3.7 million case equivs, and Steele Reserve