Canadian Non-Alc Craft Beer Brand Raises Big Money, Looks to Spend it in the U.S.

Dear Client:  These days it seems if we’re not reporting on hard seltzer, then we’re writing about non-alc. Indeed, within the past 24 hours… We’ve shared news that Boston Beer’s Sam Adams brand will enter into the non-alc race with the national release of a non-alcoholic hazy IPA called Just the Haze at the start of next year.  We followed up that news this morning in BBD with a story on Molson Coors rolling out a bevy of new non-alc