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Dos Goes Quirky This College Football Season

Dear Client:Dos Equis is heading into year three of its College Football Playoff partnership, and this third installment is sure to be unlike any other.For starters, this upcoming season will play off the brand's new "Keep it Interesante" campaign [see BBD 03-14-2018] instead of the "Most Interesting Man" campaign like the past two seasons.So expect some quirky and downright "ridiculous" ads that feature two of College Football's most colorful characters - legendary coaches Steve Spurrier and Les Miles. The Head

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