Dear Client: Trends for Diageo Beer Co. USA and Diageo’s U.S. spirits business have been on very different trajectories as of late, and the gap between the two only appears to be widening. Recall, at the company’s fiscal half (the six months ended Dec. 31, 2025), DBC USA delivered net sales growth of 7.3%, while the larger U.S. spirits business sank 9.3% — a split that dragged overall North America net sales down nearly 7% for the period. And in
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