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Breakthru CCO Talks Trends, Inventory, Holidays & More

Dear Client:   2024 has proved to be a challenging year, but Breakthru Beverage Group is still finding some growth vs. 2023. This year "certainly had its share of headwinds and tailwinds, but we are working to navigate those as best we can," Breakthru cco Kevin Roberts tells WSD.  Kevin shared a look at recent trends, portfolio strategy, de-stocking, what to expect for the holidays and more.   ON-PREMISE TOOK A HIT, BUT TRAVEL GOING STRONG. Digging a little deeper into

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