Survey: Spirits Companies Spend Most on Innovation R&D

The rate of product innovation and its importance within the wine and spirits categories continues to increase in 2017, according to our first WSD state of innovation survey conducted last month.OUR RESPONDENTS. First, a quick note on our respondents. Our small sample size of readers who took this survey was made up of 26% wine suppliers, 42% spirits suppliers and 32% wine and spirits suppliers. We asked them to identify as working for a company that is Gigantic (more than