WSJ Details How ABI Landed UFC Partnership

Dear Client: A report from The Wall Street Journal yesterday provided a little more detail on how the recent deal between A-B and UFC came to be. Spoiler: it all boiled down to scale. UFC’s parent co., TKO, has “global ambitions,” as The Journal put it, and ABI has a “worldwide footprint” to help meet that desire. Indeed, ABI’s “international scale is what clinched the deal,” TKO CFO, Andrew Schleimer, told The Journal. As the report paints it, ABI’s global