Winery Exchange Launches Nationwide Rollout for Ogio Wine

Dear Client:You may recall private label alcohol beverage supplier Winery Exchange acquired its first brand, Echelon, from Diageo last year. They proceeded to revamp and relaunch the brand under a portfolio in the newly created National Brands Division. This month Winery Exchange is beginning a nationwide rollout of its second brand, Ogio. Ogio is currently available in 12 countries and has sold 56 million bottles since 2006, Winery Exchange's associate director, national brand management Kathleen Burns told WSD. "Due to