Wine Has Solid Feb but Growth is Slowing

Dear Client: Table wine grew 3.5% in dollar sales and 2.9% in volume in the 4-weeks to March 5, according to Nielsen scan data in food, drug and liquor stores (excluding c-stores). Yes, the growth is solid. But what is troubling is the fact that growth is slowing on a rolling basis. Dollar sales growth: 52-weeks 4.1%, 13-weeks 4.5%, 4-weeks 3.5% Volume growth: 52-weeks 3.1%, 3-weeks 3.5%, 4-weeks 2.9% The same thing happened with prices per 750ml bottle: 52-weeks 6