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Wine Grows Dollar Share On-Premise, Despite Drop in Value & Volume

Dear Client: CGA has now added wine to its On-Premise Measurement (OPM) data set. For the 12 months through March, wine's on-premise dollar share was up slightly (0.4 points) despite a drop in both sales and volumes, down 0.8% and -5.5%, respectively, per report.  "Wine is a competitive and complex category in the US on-premise at the moment, with small declines in volumes creating a battle for share," says CGA vp - North America Matthew Crompton. "Pressure on consumers' spending

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