Wine and Spirits Roundup

CONSUMER BACKLASH PROMPTS NAME CHANGE Riverland growers say McGuigan Simeon is changing its name because of consumer backlash from the company's bitter contract negotiations with growers spanning several years, according to local reports. Apparently, the company raised concerns about consumer opinion to its growers at meetings in December. Shareholders voted last week to change McGuigan Simeon to Australian Vintage Limited."Consumer resistance was a result of or was believed to be a result of the very negative view that consumers were