Why Wine On-Premise Will Be “Much More Competitive” in 2016

On-premise operators may be consistently raising prices for wine [see WSD 12-15-2015], but what they're not doing is expanding the number of offerings. In fact,"nearly all growth in on-premise wine has ended," per a grim statement from the 2015 Winemetrics report."Most beverage directors are not expanding their wine lists. They're basically saying, 'It's 50 items, what I'll do is cut something to add something,'" says Winemetrics founder Charles Gill. As a result, suppliers must steal share from competitors to grow