Why SMWE Welcomes Cali Wineries with “Open Arms”

On Monday we ran the first part of an interview with Ste. Michelle Wine Estate's chief Ted Baseler. Today we'll pick up where we left off in the conversation as we discuss e-commerce, new friends from California and packaging trends.Wine & Spirits Daily: Both the awareness and sales for Washington wines have taken off lately. Can you identify a turning point in demand or has it been slowly building over time?Ted Baseler: Well, I think it was steady over time.