Why Rabobank Expects “Modest Declines” in Super Premium W&S Growth in ’23

Dear Client:   Super premium wine and spirits brands have enjoyed strong growth for more than decade. But with a recession looming (or already here, depending on who you ask), super premium wine and spirits trends could be negatively impacted.  In a recent report, Rabobank postulates how a recession could impact the super premium category. Essentially, Rabobank expects super premium wine and spirits growth to soften in Q4 and turn "noticeably negative" in 2023.   Perhaps not surprisingly, the last time