Where We Are Today

Dear Client: What are the hot trends in wine and spirits? Where are the industries headed? That's what we asked Nielsen's Danny Brager (vp group client director, beverage alcohol), who gave us key insights on both industries. The outlook is good and it appears that there are lots of opportunities for growth. Here's what he had to say:PRICING TRENDS FOR WINE & SPIRITS. Although the bulk of net dollar sales growth comes from mid-priced and premium brands, ultra-premium spirits is