What’s in a Valuation?

As the rate of craft brand acquisitions continues apace, one of the most frequent questions your editors hear is "What's the going valuation?"Here's the deal, there is no standard valuation that can be applied across the board anymore - it's different for every company.FORGET STANDARD VALUATIONS. Sure, historically, buyers tended to use a valuation formula determined by net sales revenue, but given the diversity among craft distiller models now, that formula doesn't really hold up any more."Here's the annoying thing