WES Brands’ Approach to Building Successful Celeb-backed Brands

Dear Client: WES Brands is relatively new to the spirits world, but has been making plenty of headlines due to the high-profile nature of its brand partners, including Academy Award-winning actors and Grammy-winning musicians.  WSD recently got WES Brands coo Sean Penn– who coincidentally shares a name with a famous actor– on the line to learn more about the company and their approach to building out their portfolio. BREAKING DOWN THE PORTFOLIO. Dallas, Texas-based WES Brands has been around since