US Growth Drives B-F’s Sales

Dear Client: Brown-Forman's total sales in Q2 were driven by its US performance, which represents about half of the company's net sales. In the US, underlying net sales were up 6% for the second quarter through October. Growth in the US was driven by double-digit growth from premium bourbons, Woodford Reserve and Old Forester, and double-digit gains from its tequilas, Herradura and El Jimador. Moreover, the Jack Daniel's family of brands growth accelerated to mid single digits for the first half, driven by