Trend to Watch: A Shift to Private Labels

Dear Client:One of the most noteworthy things we took away from the IRI convention earlier this week in Vegas (other than a complimentary box of candy and empty pockets) is the possible rise in popularity for private label wines in the U.S. In looking to the future, IRI’s Mike Kaskie, evp, strategic sales of North America, warned that grocery stores in the U.S. could eventually mimic the current model in Europe, particularly the UK. That was one of the tenets