Treasury Aims for Premiumization

Dear Client: Treasury Wine Estates has made some changes over the past year to prompt a turnaround in the US, with many of them ongoing. That includes realigning distributors, introducing a new face for Beringer, expanding their US team, establishing a new luxury wine unit (Heirloom Wine Group) and introducing two new brands (The Santa Barbara Wine Co and Sledgehammer). Foster's Group ceo Ian Johnston and cfo Angus McKay, along with Stephen Brauer, managing director of the Treasury Wine Estates,