Top Distribs Talk Channel Shifting, E-commerce, DTC and More

Dear Client:   At the virtual WSD Summit last month, we hosted Southern Glazer's Wine & Spirits and Breakthru Beverage execs to discuss industry hot topics and top issues facing the middle tier amidst a global pandemic.  The panel included SGWS cco John Wittig and Breakthru cco E. Lloyd Sobel, and was moderated by Wine & Spirits Wholesalers of America chief Michelle Korsmo.  C-STORES BECOME INCREASINGLY IMPORTANT. Channel shifting was certainly a big issue in 2020, as consumers flocked to