Supplier Report Card for 2013

Dear Client: We recently got our hands on the newest set of IRI data from Morgan Stanley that covers the 52 weeks ending December 29. So how did we do? In 2013, spirit sales outpaced wine and beer with an 8% increase for the year. though wine wasn't far behind at 6% growth, while beer lagged significantly at 3.3% growth. In terms of volume, wine was up 2.3%, and spirits jumped 5.8%. SUPPLIER WINNERS AND LOSERS: For the most part,